Services
Listen to the recordings:
Call 1 - Making the case for CM
Call 2 - Core CM
Call 3 - Intermediate topics
Call 4 - Advanced CM
The content management jumpstart will tackle some of the issues and challenges surrounding content management. During these calls, you will hear from experts at leading Fortune 500 companies and be exposed to tools from select vendors.
Learn about:
- Making the business case for content management
- Content management frameworks & governance
- CMS selection & deployment
- Integrating with taxonomies, tagging systems, etc
There will be short vendor presentations, but these are educational and not product pitches.
Presenters include:
Mike Crandall, University of Washington
Bob Boiko, Metatorial Services, Inc.
Samantha Starmer, Microsoft
Mike Doane, Ascentium
JoAnn Hackos, Comtech
Ann Rockley, Rockley Group
Meredith Lavine, MathWorks
Steve Bond, AOL
Susan Charette, Texas Instruments
Theresa Regli, CMS Watch
Seth Earley, Earley & Associates
| Speakers | Session |
|
Meredith Lavine Bob Boiko |
Session 1: Making the Case for Content Management We will talk about business reasons and justifications for developing content management systems. This session is ideal for business decision makers but also for anyone who wants a simple way to communicate the message to a larger audience. |
|
Theresa Regli Mike Crandall |
Session 2: Core Content Management We will also hear about high level cost models, roles, responsibilities and organizational structures to support content processes |
|
Samantha Starmer Mike Doane |
Session 3: Intermediate Topics in Content Management What are the human and practical issues around content management projects? How can varying levels of “content management maturity” be reconciled? What is the role of a content audit? What do you need to consider pre-implementation? |
|
Ann Rockley Steve Bond Susan Charette |
Session 4: Advanced Content Management What's on the horizon? What will content management look in mature deployments? This session will explore the challenges in deploying and reusing global content. We'll explore the forward looking issues around personalization, syndication, and integration. |
"The sessions presented a very good overview of the issues, problems and potential solutions on a wide range of content management topics."
-- Jody Burbank, T-mobile
"...Practical real-life cases were presented that demonstrated how these challenges were met for that case. The slides are a great takeaway to refer back to. I highly recommend the series for people thinking about implementing a new CM or who are already in the process as we are.
-- Victoria Chidester, Xilinx