Expert Insights | Earley Information Science

Myth vs Reality in Artificial Intelligence

Written by Seth Earley | Sep 10, 2024 9:01:42 PM

I was invited to write an article for TeleTech's quarterly publication Customer Strategist called "Five Myths about Artificial Intelligence".  You can go there to read the full article but it boils down to this.  

Myth 1: AI algorithms can magically make sense of any and all of your messy data. 

Reality:  AI is not “load and go,” and the quality of the data is more important than the algorithm.

 

Myth 2: You need data scientists, machine learning experts, and huge budgets to use AI for the business.

Reality: Many tools are increasingly available to business users and don’t require Google-sized investments.

 

Myth 3: “Cognitive AI” technologies are able to understand and solve new problems the way the human brain can.  

Reality: “Cognitive” technologies can’t solve problems they weren’t designed to solve.  

 

Myth 4: Machine learning using “neural nets” means that computers can learn the way humans learn. 

Reality: Neural nets are powerful, but a long way from achieving the complexity of the human brain or mimicking human capabilities.  

 

Myth 5: AI will displace humans and make contact center jobs obsolete.

Reality: AI is no different from other technological advances in that it helps humans become more effective and processes more efficient.

 

While there is a lot people have wrong about AI there one thing we can be sure of.  Change is coming and what you need to do now is be ready for it by getting your data house in order.  Again you can read the full article here:  Five Myths about Artificial Intelligence.