Type
Industry
Topics
Solution
Industry
Topics
Solution
Industry
Topics
Solution
Industry
Topics
Solution
Industry
Topics
Solution
Industry
Topics
Solution
Industry
Topics
Solution
Industry
Topics
Solution
Blog
How Does Visual Search Work?
Visual search has been gaining a lot of momentum. Product images are of course provided on websites to assure purchasers that they have sele...
Blog
PIM Project Best Practices - Communicating With Stakeholders
Why is stakeholder communication important? Once you have initial buy-in for a PIM project, how do you encourage the people who have an inte...
Webinars
Grow Revenue and Improve Operations with Visual Search
Recorded - available as on demand webcast Visual search – the ability to search your product catalog and supply chain based on a photo taken...
Articles
Up Your Customer Experience Game By Leveraging Your Product Data
This Article originally appeared on Modern Distribution Management on March 22, 2021. You all know what they say, “Data is king.” But how do...
Webinars
Test Your Product Taxonomy - When, Why, and How to Do It
Recorded - available as on demand webcast For many companies digital sales are outpacing sales from other channels as customers do more and ...
Blog
Global Attributes for Ecommerce – When and When Not to Use Them
In our last few blogs we’ve been focusing a lot on taxonomies and taxonomy design for ecommerce sites. In this blog we will shift gears a bi...
Webinars
Power of Product Data Series: Taxonomy Design Can Make or Break the Browse Experience
Recorded - available as on demand webcast When designing a display taxonomy, many sites lose track of the customer journey at *each step* in...
Webinars
Power of Product Data Series: The Power and Peril of Global Attributes
Recorded - available as on demand webcast Attributes are powerful tools in Digital B2B, but they are also a lot of work to design and mainta...
Webinars
Product Data - the Great Enabler for IoT, Marketplaces, and more
Ecommerce websites, replacement part reference guides, online marketplaces and IoT monitoring platforms all have one thing in common. They a...
Webinars
Power of Product Data Mini Series
Recorded - available as on demand webcast Earley Information Science digital commerce experts share insider best practices for maximizing yo...
Blog
How Product Attribute Schema Design Provides a Competitive Advantage
In this age of digital transformation, organizations compete on their data. Every interaction, whether internal to the company or external, ...
Webinars
Power of Product Data Series: Stop Hiding Product in Your Taxonomies
Recorded - available as on demand webcast Many product taxonomies start with good intentions but are corrupted over time by a proliferation ...
Webinars
Power of Product Data Series: The Real-World Impact of Product Data on User Experience
Recorded - available as on demand webcast Product content will make or break your digital commerce user experience. But what does that reall...
Blog
Winning in the Digital Divide by Harnessing the Power of High-Quality Product Data
The pressure is on for B2B distributors to up their online game as millennials, who are digital natives, are increasingly becoming their buy...
Webinars
The Secret to Successful Marketing to the Technical B2B Buyer
Recorded session -- view the webcast. The B2B technical buyer is a unique persona with specialized needs. In order to get and keep this valu...
Blog
To Differentiate Your Customers’ Online Experience, Change Your Product Descriptors
This blog originally appeared on the MDM.com. When was the last time you went shopping for something intangible? Where instead of being able...
Webinars
4 Digital Experience Tools That Drive Real Results
Recorded - available as on demand webcast What does it take to successfully deliver a digital experience for the B2B market? While the whole...
Blog
Omnichannel Taxonomy & Attribute Design
Digital commerce leaders have made the mental shift from “what products do I sell?” to “how do my customers want to buy from me?” – savvy si...
Blog
Product Information Management: 4 Key Principles of Good Product Data
In a slight departure from our previous article on proactively (and tactically) preparing for a product data transformation, let’s explore s...
Webinars
Winning the Digital Grocery Smackdown
(or, how to keep Amazon and Walmart from eating your lunch – and dinner) With Amazon’s acquisition of Whole Foods Market just a few short mo...
White Papers
Building Personalized Experiences
Through the power of attributes across product, customer, content, and asset domains. Applying customer and journey context means serving up...
Webinars
Product Information Management for Conglomerates: The Best Approach for Complex Decentralized Enterprises
Recorded - available as on demand webcast Implementing Product Information Management (PIM) in any organization is complex. Getting consensu...
Blog
Shiny Things and Bad Data: The Two Biggest Challenges Facing CIO’s and CTO’s
When I speak to CIO’s and CTO’s, they are grappling with two things: Staying up to date with new capabilities that the business either wants...
Webinars
Brand Choreography - How Product Information Supports Your Brand Promise
Recorded - available as on demand webcast Your customers have rising expectations about their digital experience across every channel and to...
Blog
3 Ways Product Data Can Help Fulfill Your Brand Promise
Digital transformation as a concept has lost a lot of its meaning and has become a catch-all for many types of information initiatives. What...
Ebooks
Introduction to Planning a Winning B2B Website - Mapping the Secret Life of Product Data
There may have been a day when a B2B sales organization could get away with ignoring their website. But, in an age when everyone judges thei...
Articles
5 Steps to Turn a B2B Legacy Company Into a Revenue-Driving Digital Star
This Article first appeared on ChiefExecutive.net. Because all consumers shop and buy online, B2B sites are expected to have the same capabi...
Blog
The Product Data Black Hole: How to Avoid the Taxonomy Junk Drawer
Every house has one: The junk drawer. The place you shove things when you are not quite sure where to put them or whether to keep them. Most...
Webinars
The Paradox of Product Standards & Brand Differentiation: Can You Have Both?
Recorded - available as on demand webcast Brands and retailers are faced with a dilemma: how can I comply with product attribute standards a...
Blog
How Metadata Runs The World
Ask Google, Facebook, Uber or any of the $billion startups (the so called unicorns) out there if metadata runs the world. A friend sent me a...
Blog
B2B: To Compete in Digital, You Need to Own Your Product Information
If you’re like most B2B manufacturers or distributors, you’re taking a page from the B2C playbook and you’re building out the product experi...
Blog
Semantic Tagging and Data Mining to Improve SEO
What do we mean by “semantic tagging”? Isn’t that just tagging? The answer is yes and no. Semantics refers to the study of meaning. Tagging ...
White Papers
B2B: World-Class Customer Experience Requires World-class Product Data
The complexity of the B2B sales process has been a barrier to the adoption of digital commerce. However, B2B firms are now joining the race ...
Webinars
Product Information is the Key to Winning the Customer Experience Race
Recorded - available as on demand webcast In today’s competitive online retail marketplace, winning is defined by a retailer’s ability to di...
Blog
Does your site present search results effectively, or make visitors flee?
After a prospective customer has gone through an Internet search, successfully arrived at your company’s website, and searched for the speci...
Articles
Putting the Context in Mobile Content and E-Commerce
This article was originally published on CMSWire. Mobile is a lifestyle, not a channel. So the value of mobile devices will emerge most stro...
Articles
Information Architecture: The Engine that Drives Retail
This Article originally appeared in CMSWire. Under pressure from pure play e-Tailers such as Amazon and eBay, brick and mortar retailers are...
Articles
Leveraging Industry Standards to Create a Compelling Web Presence
The nice thing about standards is that there are so many to choose from. They're valuable and are used throughout the web development proces...
How We Help You Make Your Data Work Harder
At Earley Information Science, we know that data drives digital. Using our field-proven methods, we'll make your data work harder. We want you to be successful and we're ready help wherever you are in your transformation journey—from strategy and design to implementation and optimization.
