EARLEY RESOURCES

Resources Converting Artificial Intelligence, Machine Learning, & More

First Party Data: The New Imperative

The need for accurate data to support digital transformation and the emergence of new restrictions on the use of third-party data have promp...

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First Party Data: The New Imperative

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Industry

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Industry

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32 posts showing

First Party Data: The New Imperative

Customer Engagement, Data & Analytics, eCommerce & Merchandising,

The need for accurate data to support digital transformation and the emergence of new restrictions on the use of third-party data have promp...

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Leveraging First Party Data – A New Imperative

Retail & Consumer Goods, Manufacturing & Distribution, Technology, Customer Engagement, Data & Analytics

Consumer concerns and new regulations have put purveyors and users of third party data on notice that this source of data may soon be extinc...

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Use Customer and Behavior Data To Create Personalized Experiences

Retail & Consumer Goods, Manufacturing & Distribution, Customer Engagement, eCommerce & Merchandising

The more quickly customers can find the product they are seeking, the more likely they are to complete a transaction and to return to the si...

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[RECORDED] How to Instrument KPIs Throughout the Customer Journey

Customer Engagement

You're probably using metrics to determine if your marketing programs are effective. But, have you selected the right metric at each stage o...

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Managing and Monetizing First-Party Data from MarTech

Customer Engagement

Understanding, anticipating and responding to the wants, needs and behaviors of your customer is the competitive battlefield of 2022. Howeve...

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5 Proven Strategies That Boost Customer Engagement

Strategy, Customer Engagement, Data & Analytics, eCommerce & Merchandising

An effective customer engagement strategy is table stakes to compete in both the B2C and B2B markets today. Top brands commit to being custo...

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How We Help You Make Your Data Work Harder

At Earley Information Science, we know that data drives digital. Using our field-proven methods, we'll make your data work harder. We want you to be successful and we're ready help wherever you are in your transformation journey—from strategy and design to implementation and optimization.