The latest in e-commerce trends is the transformation of legacy faceted search into a more personalized experience. By applying semantic reasoning over a knowledge graph, contextual information about a customer can be combined with product data, delivering relevant search results tailored to them.
The first half of this webinar is designed for the business executive. We’ll focus on why personalized search is an essential e-commerce ingredient. And we’ll demystify the process of implementing a more personalized product discovery experience for your customers.
The second half of the webinar is designed for the data strategist. We’ll cover the data modeling required to build knowledge graphs for successful personalized search. We’ll discuss some real-world cases and cover the steps you can take to get started.
Who should attend: Executives who care about e-commerce and the data experts who enable them.
Speakers: