Information Architecture Consulting Services
Information is the lifeblood of your organization.
But without proper organization, it can become a tangled mess, hindering productivity and your ability to achieve your goals.
At Earley Information Science (EIS), we're experts in building context-aware information infrastructures that help you unlock your data's true potential.
Why Context Matters
Imagine data with a rich backstory – information that connects customer preferences, product details, and operational insights. It's not just a name and an address; it's a complete picture of your customer.
You know their favorite brands, their past purchase history, and even the content they've interacted with on your website.
This same rich backstory applies to your products. It goes beyond just a description and price tag. It includes data on production cycles, performance metrics, and how it compares to similar products.
But the story doesn't end there. Operational insights, like inventory levels and shipping times, become woven into the narrative.
Suddenly, data isn't just a collection of facts; it's a living, breathing story that tells you exactly what you need to know to succeed.
Information Management Specialists
At EIS, we specialize in transforming raw data into context-aware information structures.
Foundational Structure
Our approach involves crafting a meticulously organized information framework to support your unique business needs and vocabulary. Our toolbox is full of organizing methodologies, taxonomy development and testing principles, and metadata schemas to ensure your content is discoverable and user-friendly.
Information Integration & Orchestration
We dismantle the barriers of information silos to provide a comprehensive perspective of your information across systems. We create tool-agnostic information models that let information flow between systems, including ERPs, CRMs, and CMSs.
Insightful Analytics
We delve into your data using advanced analytical techniques to uncover trends, streamline operations, and develop insightful customer profiles.
Why Your Business Needs IA
Delight Customers
- Elevate Engagement with Customized Interactions: Boost your conversion rates and build lasting loyalty by offering content and suggestions tailored to your audience's preferences.
- Deepen Customer Connections: Foster enduring loyalty by creating uniquely personalized experiences for each customer.
Harness Insights
- Make Data-Informed Decisions: Leverage actionable intelligence to optimize your operations and maintain a competitive edge.
- Fuel Innovation: Propel innovation and expansion through informed decisions rooted in data.
Empower Employees
- Boost Knowledge Access: In today's fast-paced business environment, providing employees with timely, relevant information is key. IA streamlines essential data access, setting your team up for success.
- Foster a Data-Driven Culture: Improving information relevance accelerates problem-solving and growth, enabling effortless information access, sharing, and collaboration.
Boost Efficiency
- Increase Productivity: Efficiently access information and simplify processes.
- Maximize E-commerce Performance: Improve your online visibility and boost sales.
Our Approach
Knowing when, where, and how to apply information architecture to modernize an area of the business can be daunting. It’s tempting to overreach and take on too much too fast. It’s also temping to jump to a technology-based solution without the proper information strategy and foundation in place.
In an industry dominated by large, expansive enterprise consultancies, EIS is a lean and agile professional services firm. Our engagements are personalized and tailored to meet the specific needs of each client. While we strive to understand the big picture, we like to start small, identify quick wins, and build a long-term actionable roadmap that delivers measurable business outcomes along the way.
Whatever the stage of your digital transformation journey, we have a continuum of services to match that stage and accelerate your progression to the next level.
Strategy & Readiness Consulting
Whether you're embarking on a new strategy or ready to reevaluate an existing approach, EIS works with your team to develop a game plan for a focused digital commerce or digital workplace initiative. We’ll tailor the engagement to match the scope of your requirements, perform a current state assessment, and help you define a strategic roadmap to achieve a desired future state.
We can help you select a new technology platform or evaluate the use of complementary tools and technologies. We are experienced in managing pilots, Proof of Concept (POC), and Proof of Value (POV) projects that demonstrate the viability of a new process or technology. Upon completion, we can transfer knowledge to an internal team or continue into the next phase.
Design & Implementation
If you have already chosen an information system and need extra resources to deploy and scale the platform, we have experience in that area as well. Our approach is to assess the robustness of existing taxonomies, ontologies, and knowledge graphs and identify ways to enhance them to maximize their performance and business impact.
Our experience with hundreds of enterprise-class engagements tells us that extra time spent on the information architecture for a new system pays huge dividends in terms of long term results.
Operations & Governance
If your platforms are fully deployed, we can be an experienced and objective resource to optimize them. We know how to identify systems and technologies that are not fully leveraged for maximum ROI. Our structured approach to performance optimization allows us to find ways to enhance the customer experience and improve the impact on sales.
On the operations side, we have conducted many engagements that bring ongoing improvements to business processes, performance metrics, quality management, and governance programs. We know how to start small and position your digital commerce and digital workplace systems to maximize long-term value. Delivering measurable business improvement is the central goal of every client engagement we undertake.
Every Digital Domain Needs an Information Architecture
The strength of your information systems relies on the quality of data, taxonomies, and ontologies that drive clean, comprehensive, and reliable information to enhance user experiences.
Knowledge Management
The reasons behind an enterprise data problem are well understood. The challenge is in designing and operationalizing a scalable data solution. We build taxonomies and ontologies to provide a foundation for the knowledge graphs and data fabrics that unify your data and enable your users to search your democratized data.
Product Information
Your product data delivers your brand message. Ensuring that brand message is consistent across channels and websites is vital to controlling that brand message. From ERP and PIM to CMS, E-Commerce, Social, and Marketplaces, EIS builds scalable, flexible, and cost-efficient Product Data Programs. EIS brings tools, people, processes, and strategy together.
Enterprise Content
To deliver a well-choreographed customer and user experience you must collect from fragmented sources, tag for findability, voice and context, syndicate to dozens of digital touch points, and govern lifecycle like never before. EIS can help you optimize your information architecture for content in motion.
Customer Data
The key to successful customer engagement is leveraging all customer data sources to deliver a personalized shopping experience throughout the customer journey. EIS enables the organization and contextualization of customer data in your CRM or CPD to supercharge your e-commerce and digital marketing systems to personalize your experience.
At Earley Information Science, we know that data drives digital. Using our field-proven methods, we'll make your data work harder. We want you to be successful. We're ready to help wherever you are in your transformation journey—from strategy and design to implementation and optimization.
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