Resources Converting Artificial Intelligence, Machine Learning, & More
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196 posts showing
Make Data Driven Decisions with the Right Customer Journey KPIs
The customer journey and the customer lifecycle are terms that are often used interchangeably, but there are nuances that make them differen...
[Video] What Is Information Architecture?
TRANSCRIPT Information Architecture is a way of designing an information structure for any system or any process. And the analogy that I lik...
[Infographic] Top 10 Reasons You Need To Audit Your Martech Stack
During the course of our clients' digital transformation projects it is common to be talking about the technologies and tools that need to e...
Leveraging First Party Data – A New Imperative
Consumer concerns and new regulations have put purveyors and users of third party data on notice that this source of data may soon be extinc...
Digital Governance: It’s a Numbers Game (Metrics, KPIs, and ROI, that is)
If your organization is on a journey of digital transformation you need to intentionally and proactively manage, control and exploit the val...
Use Customer and Behavior Data To Create Personalized Experiences
The more quickly customers can find the product they are seeking, the more likely they are to complete a transaction and to return to the si...
How We Help You Make Your Data Work Harder
At Earley Information Science, we know that data drives digital. Using our field-proven methods, we'll make your data work harder. We want you to be successful and we're ready help wherever you are in your transformation journey—from strategy and design to implementation and optimization.